000 00394nam a2200145Ia 4500
008 241226s9999 xx 000 0 und d
020 _a81 7660 1535
082 _a658.82
_bGUP
100 _aGupta, A. S.
245 0 _aAdvertising and sales promotion : concepts and strategies
260 _aPune :
_bEverest Publication House,
_c2008.
300 _a407
365 _a275
650 _aMarketing
999 _c115774
_d115774