The Charutar Vidya Mandal (CVM) University  
Online Public Access Catalogue

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1.
The 1980's: A Decade of Marketing Challenges : Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference / by Series: Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Edition: 1st ed. 2015.
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi, Person Publications, 2020
Availability: Items available for loan: The Charutar Vidya Mandal (CVM) University (2)Call number: 658.4 PAT, ...
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2.
The Experience Logic as a New Perspective for Marketing Management : From Theory to Practical Applications in Different Sectors / by Series: International Series in Advanced Management Studies
Edition: 1st ed. 2018.
Material type: Text Text; Literary form: Not fiction
Publication details: Ahmedabad, Indian House Publication, 2023
Availability: Items available for loan: The Charutar Vidya Mandal (CVM) University (3)Call number: 658.4 PAT, ...
Lists:

3.
Sales management : concepts and cases by
Edition: 10th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Wiley, 2016
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.81 CRO.

4.
Consumer behaviour : the indian context, concepts and cases by
Edition: 2nd edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida : Pearson India Publication, 2024
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.834 2 KUM.

5.
Consumer behaviour : the indian context, concepts and cases by
Edition: 2nd edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida : Pearson India Publication, 2024
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.834 2 KUM.

6.
Supply chain management by
Edition: 7th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida : Pearson India Publication, 2023
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.721 CHO.

7.
Supply chain management by
Edition: 7th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida : Pearson India Publication, 2023
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.721 CHO.

8.
Marketing research by
Edition: 8th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida : Pearson India Publication, 2018
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.83 BUR.

9.
Marketing research by
Edition: 8th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida : Pearson India Publication, 2018
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.83 BUR.

10.
Fundamentals of digital marketing by
Edition: 3rd edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida : Pearson India Publication, 2023
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.872 BHA.

11.
Fundamentals of digital marketing by
Edition: 3rd edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida : Pearson India Publication, 2023
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.872 BHA.

12.
Fundamentals of digital marketing by
Edition: 3rd edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida : Pearson India Publication, 2023
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.872 BHA.

13.
Social media & mobile marketing: includes online worksheets by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Wiley, 2022
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.872 BHA.

14.
Social media & mobile marketing: includes online worksheets by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Wiley, 2022
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.872 BHA.

15.
Social media & mobile marketing: includes online worksheets by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Wiley, 2022
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.872 BHA.

16.
Strategic marketing management by
Edition: 11th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Wiley, 2023
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.802 AAK.

17.
Strategic marketing management by
Edition: 11th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Wiley, 2023
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.802 AAK.

18.
Spreadsheet modeling and decision analysis : a practical introduction to business analytics by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : Cengage Learning, 2021
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.403 3 RAG.

19.
Spreadsheet modeling and decision analysis : a practical introduction to business analytics by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : Cengage Learning, 2021
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.403 3 RAG.

20.
Spreadsheet modeling and decision analysis : a practical introduction to business analytics by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : Cengage Learning, 2021
Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.403 3 RAG.

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