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	1.	Principles of marketing by Kotler, P Armstrong, A. Agnihotri, P. Y Edition: 17th edition. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai : Pearson India Publication, 2023 Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.84 KOT. Place hold Add to cart (remove)
	2.	Principles of marketing by Kotler, P Armstrong, A. Agnihotri, P. Y Edition: 17th edition. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai : Pearson India Publication, 2023 Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.84 KOT. Place hold Add to cart (remove)
	3.	Principles of marketing by Kotler, P Armstrong, A. Agnihotri, P. Y Edition: 17th edition. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai : Pearson India Publication, 2023 Availability: Items available for loan: C Z Patel College of Business and Management – MBA Programme (1)Call number: 658.84 KOT. Place hold Add to cart (remove)

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