Malhotra, N. <br/><br/>
Marketing research : an applied orientation 

 - 7th edition. 
 - Noida :  Pearson India Publication,  2019. 
 - 955 
<br/><br/><label>ISBN: </label>9789353433291 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.83  / MAL