Varadarajan, P Rajan. <br/><br/>
Business of marketing 

 - Mumbai :  Jaico Publishing House,  1994 
 - 366. 
<br/><br/><label>ISBN: </label>8172248768  
<br/><br/><label>Subjects--Topical Terms: </label><br/>General management
<br/><br/><label>Dewey Class. No.: </label>658.8  / VAR