Chunawala, S. A.  <br/><br/>
Foundations of advertising : theory and practice 

 - Mumbai :  Himalaya Publication House,  2011. 
 - 744 
<br/><br/><label>ISBN: </label>978 93 5024 599 6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>659.1  / CHU