Principles of marketing

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Material type: Text

TextPublication details: Chennai : Pearson India Publication, 2023.Edition: 17th editionDescription: 699ISBN:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	C Z Patel College of Business and Management – MBA Programme	658.84 KOT (Browse shelf(Opens below))		Available		03CM00575

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Previous	658.84 KOT Marketing management	658.84 KOT Marketing management	658.84 KOT Principles of marketing	658.84 KOT Principles of marketing	658.84 KOT Principles of marketing	658.84 REN Indian marketing management : text and cases	658.84 SHE Marketing theory : evoltion and evaluation of schools of marketing thought	Next

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