Advertising and promotions : an imc perspective

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Material type: Text

TextPublication details: New Delhi : TMH Publication, 2011.Description: 987ISBN:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	C Z Patel Institute of Business and Management	659.1 SHA (Browse shelf(Opens below))		Available		03CZ05050

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Previous	659.1 CHU Foundations of advertising : theory and practice	659.1 CHU Foundations of advertising : theory and practice	659.1 JET Advertising management	659.1 SHA Advertising and promotions : an imc perspective	659.104 LEE Principle of advertising : a global perspective	659.104 LEE Principle of advertising : a global perspective	659.104 LEE Principle of advertising : a global perspective	Next

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