Brand management : The Indian context (Record no. 247685)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00313nam a2200121Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250409s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8125907394 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 |
| Item number | MOO |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Moorthi,YLR |
| 245 #0 - TITLE STATEMENT | |
| Title | Brand management : The Indian context |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Vikas Pub |
| Date of publication, distribution, etc. | 2000 |
| 365 ## - TRADE PRICE | |
| Price type code | 350 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Institute of Science & Technology for Advanced Studies & Research | Institute of Science & Technology for Advanced Studies & Research | L.B.Pub. & Dist. Bangalore Invoice No.-847 | 350.00 | 658.827 MOO | 01IS00824 | 09/04/2025 | 09/04/2025 |