Marketing management : a south asian perspective (Record no. 15899)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00403nam a2200145Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241225s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131767160 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip, |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing management : a south asian perspective |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 14th edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Noida: |
| Name of publisher, distributor, etc | Pearson Education Inc., |
| Date of publication, distribution, etc | 2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | VIII, 364, IV. |
| 365 ## - TRADE PRICE | |
| Price type code | 799.00 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Natubhai V Patel College of Pure and Applied Sciences | Natubhai V Patel College of Pure and Applied Sciences | 25/12/2024 | Ajay Book Centre, IN8218 | 799.00 | 658.8 KOT | 01NV17162 | 25/12/2024 |